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Ohio's 12th Congressional DistrictLast updated: Mar 19, 2026 09:41 AM
487K
Total Registered Voters
12%
34K
Persuadable Voters Identified
vs. traditional modeling
34%
12K
High Persuadability (70+)
unique to PL scoring
8%
94.2%
Avg. Score Accuracy
vs. industry benchmark
Persuadability Distribution
Voter breakdown by persuadability tier across the district
High (70-100)
12K voters36%
Medium (40-69)
14K voters42%
Low (1-39)
7.5K voters22%
Key insight: 12,450 voters scored as "High Persuadability" were classified as "Decided" by traditional party-ID models. These are voters your opponent's tools can't see.
Top Issues by Sensitivity
Among persuadable voters in this district
Economy / Cost of Living34%
Healthcare Access22%
Education Funding18%
Infrastructure14%
Public Safety12%
Economy/Cost of Living is the dominant persuasion vector. Messages centered on economic impact show 3.2x higher engagement among high-persuadability voters.
Outreach Volume Over Time
Cumulative voter contacts across all channels (March 2026)
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7
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Ad Reach
Email
P2P Text
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